Paid Media Specialist – Meta & Google | Remote | LATAM

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About the Role

You live and breathe performance marketing . Scaling eCommerce brands through Meta and Google Ads isn’t just what you do — it’s what you love.

We’re looking for a hands-on Paid Media Specialist who thrives on testing , analyzing, and optimizing campaigns that drive measurable growth . You’ll own strategy and execution end to end — from building high-performing structures to managing six-figure budgets — while collaborating with creative, CRO, and analytics teams to push results further every week.

If you’re equal parts analytical and creative, obsessed with improving ROAS, and excited by the pace of high- growth eCommerce , this is your opportunity to make an immediate impact.

🛠 What You’ll Do

Plan, launch, and optimize campaigns across Meta and Google Ads (Search, Shopping, YouTube).

Design smart campaign structures, allocate budgets, and refine audience targeting for maximum ROI.

Run creative testing frameworks to boost CTR , CVR, and LTV.

Analyze daily performance data to make actionable, real-time optimizations that scale profitably.

Partner with creative, CRO, and analytics teams to build cohesive, conversion-driven campaigns.

Stay ahead of platform changes, privacy shifts, and emerging tools to keep your accounts performing at their peak.

✅ What We’re Looking For

3–4+ years managing Meta and Google Ads campaigns for eCommerce brands .

Proven success scaling large Meta budgets ($50K–$500K+ / mo).

Deep understanding of funnel strategy , audience segmentation, and remarketing.

Strong grasp of key metrics : ROAS, CPA, MER, CTR , CVR, LTV.

Proficiency with Google Analytics , Tag Manager, Shopify , and attribution tracking.

Excellent written and spoken English for reporting and client-facing strategy calls.

🌟 Bonus Points

Experience with U.S.-based eCommerce agencies or brands.

Familiarity with TikTok Ads , Pinterest Ads , or Klaviyo.

Landing page CRO and post-click optimization experience.

💰 What You’ll Get

Competitive pay based on experience and location.

100% remote with flexible hours.

Direct ownership of high-value accounts (budgets scaling to $500K+ / mo).

Strategic influence over campaign direction and creative planning.

Opportunity to help brands scale beyond $10M+ in annual revenue.

🔎 Why You Might Be a Fit

✅ You’re analytical but creative — equally excited about data and new ad angles.

✅ You enjoy collaborating with cross-functional teams to produce killer campaigns.

✅ You want autonomy, ownership, and real impact — not “maintenance” accounts.

✅ You love seeing the numbers go up — and knowing it’s because of your work.