Description
Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We help individuals from around the world connect with great companies that are looking for their specific skill set. Our mission is to provide great jobs to talented people, no matter where they are located.
Our ckient is seeking a talented Email Marketing Copywriter to join their team on a part-time basis. You'll be responsible for creating compelling email campaigns that drive engagement, conversions, and customer retention across our product lines.
Key Responsibilities
Email Campaign Creation
- Write engaging email copy for various campaign types including product launches, promotional campaigns, newsletters, and automated sequences
- Develop subject lines and preview text that maximize open rates
- Create email copy that aligns with brand voice and drives desired actions
- Collaborate with design team to ensure copy and visuals work seamlessly together
Strategy & Optimization
Contribute to email marketing strategy and campaign planningA / B test different copy approaches to optimize performanceAnalyze campaign metrics and adjust copy approach based on data insightsMaintain and update automated email sequences for customer lifecycle campaignsContent Development
Research target audience and market trends to inform copy directionAdapt messaging for different customer segments and personasEnsure all email content is on-brand and consistent with company messagingMeet deadlines for time-sensitive campaigns and product launchesRequirements
Essential Experience
Proven experience in email marketing copywriting with strong portfolio of campaignsOR extensive marketing copywriting experience including campaign and product launch copyUnderstanding of email marketing best practices and deliverability factorsExperience with A / B testing and data-driven copy optimizationSkills & Qualifications
Exceptional writing and editing skills with attention to detailAbility to write compelling, conversion-focused copy across different tones and stylesStrong understanding of customer psychology and persuasive writing techniquesExperience working with email marketing platforms (Mailchimp, Klaviyo, etc.)Ability to work independently and manage multiple projects simultaneouslyPortfolio Requirement
Must provide portfolio showcasing email marketing campaigns or relevant marketing copy samplesInclude performance metrics where available (open rates, CTR, conversion rates)Schedule
Schedule : Flexible part-time hours with core collaboration timesLocation : Canada, RemoteApplication Requirements
Please submit :
Resume highlighting relevant copywriting experiencePortfolio with email marketing samples or comparable marketing copyBenefits
Exposure to new technology & trendCompetitive Salary