Lead Web Developer - eCommerce & Conversion Optimization - 44855989120

Job Title : Lead Web Developer – eCommerce & Conversion Optimization

Job Type : Full-time / Remote

Work Hours : 9 AM – 6 PM EST

Job Overview :

We’re helping our client, a fast-growing eCommerce health and wellness brand, find a Lead Web Developer to own and optimize their digital infrastructure across Shopify, Klaviyo, and WordPress.

This role is not about passive maintenance—it’s for a growth-minded builder who thrives on testing, learning, and iterating at speed. You’ll be responsible for building and customizing Shopify experiences, driving funnel performance with A / B testing, and ensuring seamless, conversion-focused user experiences across all touchpoints.

Your ability to combine technical excellence with user empathy will help scale digital systems that increase revenue, improve LTV, and create an unforgettable eCommerce experience.

Responsibilities :

• Shopify Development & Custom Coding : Build and optimize custom sections, PDPs, carts, and checkout flows using Liquid, HTML, CSS, and JavaScript.
• Conversion-Focused Funnel Optimization : Develop and test landing pages and sales funnels using Zipify Pages, Tapita, or custom code.
• Retention Systems Integration : Connect Shopify with Klaviyo for lifecycle flows, personalization, and post-purchase engagement.
• A / B Testing & Growth Optimization : Operate with a “test-and-improve” mindset, iterating on layouts, offers, and copy based on performance data.
• Web Infrastructure & UX Oversight : Maintain and improve WordPress / Elementor content pages, ensuring SEO, mobile performance, and frictionless UX.
• Creative Implementation : Translate design mockups into pixel-perfect, brand-aligned code for campaigns and launches.
• Strategic Collaboration : Partner with marketing and retention teams to shape conversion strategies and guide tech approaches for upsells, subscriptions, and loyalty.

Requirements

Preferred :