Job Title : Head of Growth Marketing & Customer Acquisition
Job Type : Full-time / Remote
Work Hours : PST
Job Overview
We’re helping our client, a high-velocity DTC brand, find a hands-on leader to own and scale their entire acquisition engine. As Head of Growth Marketing, you will architect and execute a full-funnel strategy to drive profitable and repeatable customer growth—transforming eight-figure budgets into impactful outcomes.
Responsibilities :
- Architect the full acquisition stack—paid social, search, programmatic, affiliate, CTV
- Stand up clean data pipes and attribution models to tie every dollar to LTV
- Drive rapid-fire testing on creative, offers, and landing pages; kill losers fast, double down on winners
- Build and mentor a team of A-level channel specialists and analysts
- Deliver board-ready weekly scorecards that translate CAC, MER, and payback into plain English
Requirements
Must-Have :
5–8+ years owning growth for a DTC brand, preferably with $10–50M+ annual media spendMastery of Meta and Google AdsExperience with at least one emerging channel (TikTok, CTV, podcasts, etc.)Fluency in LTV modeling, cohort analysis, and incrementality testing (GA4, Triple Whale, Rockerbox, or home-grown)Proven record of hitting aggressive new-customer and MER targets while scaling spendHands-on approach : comfortable shifting between strategy, execution and coaching